Pain: When content is sourced from external suppliers, there's often a time lag in getting the right images to the right teams for different types of projects (e.g., print vs. web). Without automated processes, this can create delays.
Pill: Openstore integrated with FTP servers
Description: Implementing Openstore to automate and provide real-time content ingestion, routing, and indexing ensures that critical content is immediately available to users once it's uploaded by external bureaus. This helps streamline workflows, as internal teams can access and use images immediately without waiting for manual processes. This reduces lead times in content delivery and makes the process more agile.
Proof: By automating all of our external content intake processes with Openstore we were able to dramatically shorten the time it took for our editors to receive real time event- and breaking news imagery.